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Connecting A Distributed Workforce With Employee Experience Platforms
Workvivo Employee Experience Platform Workvivo Employee experience platforms (EXPs) are essential in modern workplaces, helping organizations
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Content Marketing On A Budget: 5 Strategies That Actually Work
Is your company tightening the content marketing budget? Here are five strategies to help your content have a big impact for fewer budget dollars
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Could your budget handle a drop in income?
One of the most difficult situations to deal with is a drop in income, as most people adjust their lifestyles to use up all of what they bring in. In
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Digital Marketing and Cybersecurity: A Very Practical Checklist
Those of us who work in digital marketing deal a lot with confidential information, and we need to do what we can to protect it from the bad guys. But there are other more recent threats that are increasing the importance of cybersecurity. Many recent cybersecurity examples often involve ransomware—where a hacker gets
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Four Key Elements of a Good Estate Plan
The type of estate plan you have depends on your personal situation. But here are four basic elements every plan should include
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How to Approach Advertising and Marketing During a Recession
In every adversity, there is opportunity. The uncertainty of a recession and COVID-19–related market disruptions is undoubtedly daunting, but you can’t hide from it. Here’s a nugget of truth that serves as good news: When a recession happens and causes everyone to panic and shrink their advertising budgets, your market
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How To Be A Leader For Your Small Business
Pop quiz: are you more of a leader or a manager in your business? When you’re a solopreneur, you’re the CEO, the janitor, and everyone in between. It’s hard to think of yourself as being a leader because the only person you’re leading is yourself. Yet simply managing the day-to-day of your business isn’t going to set y
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How To Create A More Inclusive Workplace Culture
While diversity and inclusion in the workplace continue to be among organizations’ top core values – recent research from McKinsey has found its benefits range from greater employee engagement to increased business performance – challenges remain as to how to implement companywide tools and initiatives that help preven
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Navigating the current financial environment as a single woman
Now, more than ever as inflation spikes, it's critical that single women be savvy with their finances. So say financial experts Jill Gianola and
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Not A Drill: 3 Actions For Pivoting Your Business Today
During chaos and uncertainty, it can be challenging to focus our nervous energy in productive ways. As a futurist who helps companies anticipate and navigate crises like this, I’m encouraging fellow leaders and global clients to engage their entire orgs in a set of strategic exercises. The three activities below not on